In addition to her responsibilities as Club Chief Financial Officer, Siobhán is responsible for the Club’s information systems, member relations, real estate, legal, vendor management and fulfillment functions including Emergency Road Service support.
Siobhán joined AAA in April 2003 and has led several important parts of the organization in finance and operations. Siobhán introduced NetPromoter score as a unifying measure of customer loyalty and is a passionate champion for delivering an outstanding Member experience. She is a chartered accountant with a BBS from Trinity College Dublin in Economics and Law. She also earned a Masters in Finance from Trinity. Earlier in her career she worked in audit with KPMG in Dublin and Deloitte in Chicago. She subsequently held a variety of executive roles in research and strategy, finance, and investor relations at Amoco and BP in the US and the UK.
Siobhán was an Olympic hopeful in Triathlon as a member of the Irish national team. An enthusiastic mountaineer, she has climbed many of the 14,000+ foot peaks in the United States, Europe and Asia. She has also summited Aconcagua and Denali several times. She hopes to summit Everest. Siobhán lives in San Francisco with her husband and four children.